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LEGA SERIE A AND `MADE IN ITALY` SHOW THE BEST OF ITALY

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&lt;p style=&#34;text-align: justify; &#34;&gt;&lt;strong&gt;Lega Serie A&lt;/strong&gt;, &lt;strong&gt;Maeci &lt;/strong&gt;(Ministry of Foreign Affairs and International Cooperation) and &lt;strong&gt;ICE &lt;/strong&gt;(Agency for the promotion abroad and the internationalisation of Italian companies), kick off a new and prestigious initiative as part of the &lt;strong&gt;&#34;Made In Italy&#34;&lt;/strong&gt; campaign.&lt;/p&gt;&lt;p style=&#34;text-align: justify; &#34;&gt;To tell the story of the production chains that characterise Italy in the best possible way, 20 videos involving all the Serie A clubs have been produced at the Lega Serie A`s International Broadcast Centre, directed by Dario Baldi. Each team, through its most iconic player, showed the beauty of its territory and the productive excellence that distinguishes it, in a journey that through football links the whole country and shows it abroad in all its creative strength, respect for tradition, passion and projection towards the future.&lt;/p&gt;&lt;p style=&#34;text-align: justify; &#34;&gt;The exclusive contents will be structured, for each Club, in a 12-minute video and three 1-minute clips, which will be distributed abroad by the more than 70 broadcasters transmitting Serie A TIM, in around 200 different territories. In Italy, the videos produced will be published on the official Youtube channel and on the digital platforms of Lega Serie A and the clubs, and distributed on Agenzia ICE`s social channels.&lt;/p&gt;&lt;p style=&#34;text-align: justify; &#34;&gt;The first content features &lt;strong&gt;&lt;/strong&gt;&lt;a href=&#34;https://www.youtube.com/watch?v=jo8nf9SSLq4&#34;&gt;&lt;strong xmlns=&#34;http://www.w3.org/1999/xhtml&#34;&gt;Genoa &lt;/strong&gt;with &lt;strong xmlns=&#34;http://www.w3.org/1999/xhtml&#34;&gt;Radu Dragusin&lt;/strong&gt;&lt;/a&gt;&lt;strong&gt;&lt;/strong&gt;. This will be followed on a weekly basis by: &lt;strong&gt;Monza - Pablo Marí, Fiorentina - Nikola Milenkovic, Milan - Rafael Leao.&lt;/strong&gt;&lt;/p&gt;&lt;p style=&#34;text-align: justify; &#34;&gt;A new video for each of the 20 clubs will then be distributed and published every week.&lt;/p&gt;

Exclusive content describing the production chains and territories linked to the clubs will be distributed worldwide by the broadcasters transmitting Serie A

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Lega Serie A, Maeci (Ministry of Foreign Affairs and International Cooperation) and ICE (Agency for the promotion abroad and the internationalisation of Italian companies), kick off a new and prestigious initiative as part of the "Made In Italy" campaign.To tell the story of the production chains that characterise Italy in the best possible way, 20 videos involving all the Serie A clubs have been produced at the Lega Serie A`s International Broadcast Centre, directed by Dario Baldi. Each team, through its most iconic player, showed the beauty of its territory and the productive excellence that distinguishes it, in a journey that through football links the whole country and shows it abroad in all its creative strength, respect for tradition, passion and projection towards the future.The exclusive contents will be structured, for each Club, in a 12-minute video and three 1-minute clips, which will be distributed abroad by the more than 70 broadcasters transmitting Serie A TIM, in around 200 different territories. In Italy, the videos produced will be published on the official Youtube channel and on the digital platforms of Lega Serie A and the clubs, and distributed on Agenzia ICE`s social channels.The first content features <a href="https://www.youtube.com/watch?v=jo8nf9SSLq4">Genoa with Radu Dragusin</a>. This will be followed on a weekly basis by: Monza - Pablo Marí, Fiorentina - Nikola Milenkovic, Milan - Rafael Leao.A new video for each of the 20 clubs will then be distributed and published every week.

LEGA SERIE A AND `MADE IN ITALY` SHOW THE BEST OF ITALY | News

LEGA SERIE A AND `MADE IN ITALY` SHOW THE BEST OF ITALY

Exclusive content describing the production chains and territories linked to the clubs will be distributed worldwide by the broadcasters transmitting Serie A

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LEGA SERIE A AND `MADE IN ITALY` SHOW THE BEST OF ITALY | News