CHAMPIONS OF MADE IN ITALY
The stars of the Italian championship take to the field to describe the best of Italian production chains: this is how 'Champions of Made in Italy' was born, a project that saw the Lega Serie A, Maeci (Ministry of Foreign Affairs and International Cooperation) and ICE (Agency for the promotion abroad and the internationalisation of Italian companies) involved in the production of 20 videos, produced at the Lega Serie A International Broadcast Centre, directed by Dario Baldi and distributed worldwide.
Each of the 20 Serie A clubs, represented by its most iconic footballer, showed the beauty of its territory and the productive excellence that distinguishes it, in a journey that, through football, links the entire country and shows it abroad in all its creative strength, respect for tradition, passion and projection towards the future.
YOUTUBE | CHAMPIONS OF MADE IN ITALY
